To create a sophisticated fashion-forward brand campaign for this upscale shopping district, supported by an innovative media strategy.

Adcom's approach showcases the savvy brand offering, reinforcing the depth of this elite shopping experience.  The message of SEE.  BE SEEN.  BE SEEN SHOPPING.  speaks directly to the motivators of this exclusive target audience, women ages 29 - 54.  Dynamic haute couture fashion photography assists in visually reinforcing the premier merchandise.  This stunning campaign is featured in a variety of out-of-home media.